Putting a human face on a financial services company was one tool I used in designing new landing pages for Experian.com, and their family of brands, ProtectMyID, FreeCreditReport.com and FreeCreditScore.com.
I also directed and designed a wide range of other materials including mobile app interfaces, HR posters, stadium electronic displays, and more.
I also directed and designed a wide range of other materials including mobile app interfaces, HR posters, stadium electronic displays, and more.
Email, and direct mail campaigns and correspondence were another key to driving traffic.
I designed emails like these, so they could be used from various landing page contact forms.
I designed this simple 2 color customer retention mailer, and "3 Easy Steps" messaging, which was sent to 30,000 customers, and improved response by 90%.
My "Trusted" campaign concept also garnered great response, and became a benchmark Experian campaign. Here are slides from a series of animated display ads.
For Experian's "ProtectMyID" Identity protection service, I Art Directed and built a fun series of seasonal info-graphics.
Below is a helpful identity protection checklist I designed, and an ad to promote it.
Experian brands are a major sponsor of Major League Baseball, this is one of a number of animated pieces I designed to run on stadium video displays.
